Trademark Selection and Clearance
We perform searches of the Canadian Trademarks Office and of the marketplace. Our search team has performed thousands of trademark clearance searches across all industries. Our professionals provide opinions on whether a mark can be safely used and registered. With the search results, we also provide strategic advice to minimize risks in the marketplace and to assist in the filing and prosecuting of the proposed trademark application. Our search team is able to conduct searches using all of the industry’s leading software platforms and provides reports customized to our client’s requirements.
Canadian Trademark Registration
We file and prosecute applications before the Canadian Intellectual Property Office. Our professionals are renowned for their success in overcoming rejections of goods and services and confusion citations. We take a business-oriented approach when addressing Examiner’s Reports in order to achieve broad protection, while balancing cost considerations.
As a result, we manage the Canadian trademark portfolios for some of the world’s best-known brands.
We are equally proud of our work with emerging companies in developing market sectors and enjoy the satisfaction in being part of their growth and success.
International Trademark Registration
Jensen IP is proud to work with Canadian companies in the development and protection of their international trademark rights. Our professionals develop corporate and brand identity programs for emerging companies and assist established businesses who are looking to enter new markets. Using our trusted network of foreign intellectual property associates, we oversee and manage the application and registration process for our Canadian clients.
Opposition and Cancellation
Our practice includes opposition and non-use cancellation proceedings before the Canadian Intellectual Property Office. Our team of experienced trademark searchers have the investigation experience needed to collect and prepare evidence to support our client’s position. By consulting clients on pivotal issues, we minimize the stress and burden caused by these necessary but adversarial proceedings.
We understand that our clients’ Canadian trademark portfolio is one of many around the world. Our clients consistently praise the thoroughness of our advice and the concise way we relay the facts. By leveraging our experience and knowledge of the marketplace, we provide unmatched trademark asset management services.
A business profile is created for each corporate client. By understanding your business model, brand protection goals, risk tolerance and enforcement profile, we align our services with our client’s procedures and needs.